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How JB&Co. Empowers Financially Weak Women and Transforming their Lives?

Founded in 2021 as a healthy snacking company based in Pune, JB&Co carries a legacy dating back to 1965 as Navin Pedhi in Pune, Maharashtra. Originating as a wholesaler, JB&Co swiftly transitioned into a direct-to-consumer (D2C) enterprise, driven by a dual mission: redefining snacking norms with healthier alternatives and empowering unskilled, financially disadvantaged workers.

JB&Co’s narrative shifted when they recognized the untapped potential within Indian homemakers. The company set out to skill these women, empowering them to contribute meaningfully to the workforce. Presently, JB&Co engages more than 40 housewives in their manufacturing unit, effectively managing production from the comfort of their homes

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How Jb&Co. Deliver Nutrition Reach Snacks and replace unhealthy snacking ?

In the bustling landscape of Indian snacking, one brand stands out for its unwavering commitment to health-conscious choices and quality—Jb&Co. Established in 2021 by Archit Goyal, this Pune-based Direct-to-Consumer (D2C) brand has swiftly carved a niche for itself, aspiring to reach a valuation of Rs. 1000 crore in the 4 year 

The Impact of COVID-19 on Food Choices
The onset of the COVID-19 pandemic triggered a pivotal shift in consumer behavior, compelling individuals to scrutinize their dietary choices meticulously. People began seeking alternatives devoid of preservatives and entirely natural—a demand that Jb&Co. was already poised to fulfill.

The brand’s core principles revolve around sourcing raw materials directly from certified farms and ensuring a chemical-free processing environment. This commitment reflects in every product, assuring consumers of quality and health benefits.


Quality Assurance and Product Standards

Jb&Co. takes pride in its stringent quality checks and certifications. By avoiding substances like Monosodium Glutamate (MSG), Sulfur Dioxide, Artificial Sweeteners, Pesticide Residues, Synthetic Colors, and Fructose Corn Syrup, Jb&Co. guarantees snacks free from harmful chemicals, catering to health-conscious consumers.

Jb&Co. remains committed to its mission of revolutionizing healthy snacking in India. With a steadfast focus on quality, natural ingredients, and consumer trust,  Jb&Co.’s journey is not just about snacks; it’s about fostering a culture of health and well-being among its consumers.